Facts about social media
✔ 3.499 billion active social media users globally
✔ 71% of consumers who have had a positive experience with a brand on social media are likely to recommend the brand to their friends and family.
✔ 49% of consumers depend on influencer recommendations on social media.
✔ 500 million daily active Instagram stories are uploaded worldwide.
✔ 45 million social media users in the UK